I like the structure, and we currently have something similar. A couple different ways to go about it. One is to automatically have the PIF contract roll into a month to month subscription after that term is complete. The client would obviously have to be aware that they have to notify you of cancelation if they don’t want to go MTM after the PIF term, but it makes the transition easier if they are thinking about continuing.
Along with that, we also reach out about 2 weeks prior to the PIF term ending to let them know their membership is coming to an end, but that they get priority in regards to staying active. We ask them if they feel the mission with their coach has been completed, or if they need a bit more time. This makes it feel less like a sales pitch and more welcoming like we’re here for you as long as you need it!